What does loyalty mean to you as a promoter?
Let’s say you’ve been working with a graphic designer for several years. Her work is always on time, and while not perfect, it’s still excellent and gets people to your event. You like your designer’s creative mind, and during mutual downtime you socialize with each other. Then someone better comes along (for less money), is it easy for you to let go?
Or, you learn so much from your designer that you feel like you can go it alone…and you do. And (to your surprise) it’s exactly what you were looking for, because you designed your flyer yourself.
I’m sure there’s no “one-size-fits-all” answer to this…but would love to know your thoughts.