I’m in a bit of a dilemma here and was looking for suggestions. I have a conference coming up in September and we are currently in the midst of getting in registrations (paid). Things are moving really slow this year possibly because of a slow down in the IT industry … alot of our potential delegates are from IT and usually get sponsored to attend by their respective orgs.
Some members of the organizing committee are strongly of the opinion that we offer limited period discounts for the weekend OR upcoming holidays. However I don’t believe discounts of such nature will do us good, for reasons below:
- Why devalue our event!
- What justification will you give people who have registered earlier on at full price?
- Wont registrations go back to a sluggish pace once the discount period of 1 or 2 days is over?
- Our planned income will be affected and result in possible out-of-pocket spends
We have been battling this internally for the past 2 days but have not made any decision yet. Any suggestions to an alternative way rather than giving discount to promote registrations?
I thought of one way - giving amazon coupons to people who register on an X day. that way we can always answer to the previously registered folks that this offer is by amazon or XYZ company and not by us. In worst case we can send them the gift coupon as well without getting into much debates or refunds.
but this idea got shot down…so i’m stuck again…looking for suggestions desperately folks!